I have recently been asked to represent my department on a committee to decide with the instructional video offerings of Atomic Learning are meeting the needs of our university students, faculty, and staff. My university recently had a contract with Lynda.com but we switched to Atomic Learning almost a year ago now and there have been many complaints from all audiences. With a background of experiences needing to learn from both companies and having access to them at varied moments during my undergraduate, graduate, and professional career.
I also come at this task from the perspective of a learner of these tools and concepts but I also teach online classes and these types of videos can be great supplements to the offerings to students in an online classes.
This information below is a brief snapshot of why I believe Lynda.com is the industry learner for JIT professional development training.
Experts in the industry teaching topical classes, e.g., typography, web page layouts, etc. These classes are not tool based and generally may teach e.g., graphic design topics with multiple tools. Atomic Learning’s offerings are 99% tool based.
- Von Glitscka, Drawing Vector Graphics
- Justin Seeley, CSS Gradients
- James Williamson, CSS Styling & Navigation
- Laura Franz, Typography for Designer
- Nigel French, Designing a Logo
- Chris Converse, Creating a Responsive Web Design
Tool training for specific topics or concepts, i.e., not Photoshop CS6 training, but specific Photoshop for Web Design. Atomic Learning’s offerings just teach the essential aspects of the tool.
- Chris Converse, Design the Web: Getting CSS from Photoshop
- Justin Seeley, Illustrator for Web Design
- Bryan Huges, Black and White with Lightroom and Photoshop
- Chris Orwig, Photoshop for Photographers Creative Cloud Updates
Lynda in the last 5 years has created a well-known library of “Business Skills” courses that are taught by well-known industry leaders, e.g., resume building, personal branding, marketing, career coaching, etc. Atomic Learning does not have these types of instructional videos.
- John Ullmen, well known business author, Communication Fundamentals + Connecting with Executives
- Paul Smith, Procter & Gamble executive, Leading with Stories
- C.C. Chapman, Well known marketing and worked with big companies, e.g. Coca-Cola, HBO, etc., Content Marketing Fundamentals
- Bob McGannon, previous project manager for IBM, Becoming a Triple-Threat Project Manager
- Mariann Sigert, Creating an Effective Resume
Recently started to have instructional professional development videos for education practitioners. Atomic Learning does not have these types of instructional videos.
- Aaron Quigley, Flipping the Classroom
- Aaron Quigley, Common Core: Exploring K-12 Standards
- Steve Blatt, SMART Board Essential Training
Documentary style learning and teaching by industry pioneers who are talking about their careers and providing some training, e.g., an artist talking about their career as an artist and then teaching how to paint a landscape. Atomic Learning does not have these types of instructional videos.
- Bert Monroy, Digital Painter and Illustrator
- Douglas Kirkland, A Life in Pictures
- Marian Bantjes, Graphic Artist
- Ed Emberly, Children’s Book Illustrator
And finally, Lynda.com hosts an award winning “Creative Spark” series with industry professionals discussing creativity in their fields of sound engineering, film making, journalism, etc. Atomic Learning does not have these types of instructional videos.